World Alzheimer’s Month

World Alzheimer's Month takes place throughout September, with World Alzheimer’s Day on 21 September serving as its focal day. The campaign raises awareness about Alzheimer's disease and other forms of dementia. It also promotes understanding, early recognition, support for people living with dementia, and greater support for caregivers and families.

The 2026 theme focuses on raising awareness of the value of timely dementia diagnosis, challenging stigma and discrimination, and helping people living with dementia, families and carers access appropriate information, care and support.

• Recognize possible changes early: encourage attention to persistent changes in memory, thinking, behaviour or everyday functioning.
• Understand why diagnosis matters: a diagnosis can help people and families understand what is happening and explore available treatment, care and support options.
• Challenge stigma and discrimination: promote a more accurate and compassionate understanding of dementia.
• Support people after diagnosis: emphasize that diagnosis is not an endpoint but a potential starting point for care, planning and support.
• Include families and carers: recognize the information and support needs of people who provide care.
• Promote informed participation in research: the 2026 campaign also coincided with ADI's focus on the emerging era of dementia clinical trials.

• Alzheimer's disease
• Dementia
• Cognitive decline
• Memory changes
• Early diagnosis
• Timely diagnosis
• Dementia assessment
• Cognitive impairment
• Dementia symptoms
• Dementia stigma
• Person-centered care
• Carers
• Post-diagnostic support
• Brain health
• Dementia risk factors
• Clinical trials
• Treatment
• Rehabilitation.